For owners / Case Studies
What changed when The Wolf took over
Here's a case from the work that built The Wolf: a small one-bedroom cabin with great views and a hot tub. We had years of rental history from the previous owners, whose manager charged 15%. That history let us compare what the home had been producing with what it did under The Wolf.
About $21,000 to nearly $69,000 for the owner
| Annual result | Before The Wolf | Under The Wolf |
|---|---|---|
| Amount retained by the owner before other property expenses | About $21,000 | $68,610 |
| Booked nights | 184 | 356 |
The owner retained about $48,000 more in the year we documented. The management fee was higher. The amount left for the owner was much higher too.
That is why we ask owners to compare the outcome. A low percentage is only useful if the business underneath it performs. In this case, paying for a complete operation left the owner with more than three times as much before the home's other expenses.
How do we do it?
Start with visibility. In this early Airbnb report, the first home shown received more than ten times the first-page search impressions of the market comparison. Another received more than 150 times as many.
Airbnb dashboard
More people seeing a property means more opportunities to book it. The visibility we built began with taking care of guests. Happy guests leave strong reviews, tell their friends about the home, and come back.
We answer questions, help guests arrive prepared, stay in touch, and share the local advice that makes a trip better. Simply put, we take care of them.
Our homes encourage family time. They're romantic, relaxing, clean, distinctive, and good value. As guests experience that difference, their feedback helps the next person feel confident enough to book.
Seen, chosen, and booked
Eyes on a listing are only the start. People have to click, understand what the home offers, and decide it's right for their trip. Our presentation, pricing, and guest experience work together to get them there.
These original Airbnb charts show the portfolio through a stretch of the slower season. The Wolf's occupancy averaged 92% against a market comparison of 26%, with a slightly higher average nightly rate: $209 against $187.
Airbnb dashboard
Airbnb dashboard
The homes were earning more per booked night and booking more than three times as often. Guests saw well-kept, well-reviewed homes they could feel confident about, at a price they considered good value.
That's the business we set out to build. The current portfolio is much larger; its latest ratings, visibility, and revenue are on Results.
Sources and definitions
Sources and definitions: Adapted from The Wolf's existing published Case Studies page, WordPress ID 394. Historical one-bedroom cabin comparison: the under-The-Wolf annual period ended July 31, 2023; the prior manager's annual period is not dated in the published source. Owner-retained amounts are after management fees and the tax treatment described in the original case, before other property expenses; the earlier amount is rounded. They are not net profit. Search-impression report: Q1 2020. The original page identifies the occupancy/rate comparison as the slower-season span from late August 2019 into January 2020; charts extend through late January. Historical portfolio figures, not the present 120-home cohort. Current performance is on Results.
What could your home do with The Wolf?
Send us the property. We’ll look at the opportunity and follow up by email.
The Wolf Rentals is an independently operated vacation rental management company built in Estes Park, Colorado: 120 homes, a full-time local team with overnight backup, and professional revenue management.