Built in Estes. Asked to speak at Airbnb.

I came to this as a photographer and a journalist

Twenty years as a wedding and adventure photographer taught me that a picture makes a promise. A master's in science journalism taught me to read the whole document, not the headline.

Both habits run this company. I direct how our homes are presented: what the photographs need to communicate, how the listing tells the story, and whether people who see it actually book. We work with professional photographers, then test and refine the presentation ourselves. A beautiful gallery has a job to do.

And we read every review as text, not just stars. The guest's words tell us where the promise held and where there's work to do. We study that across stays and across homes, fix what we find, and keep checking.

I've been the owner

That basement apartment became Hot Tub Near National Park, the home Airbnb named as one of the top places in the world to propose. Guests have gotten married at my house. I've even photographed my guests' weddings. Somewhere along the way, hosting became a lot more than handing somebody a key.

Read Airbnb’s feature on Hot Tub Near National Park ↗

Source: Airbnb Newsroom, “Top listings for popping the question”.

I learned this business by cleaning the home, welcoming the guest, fixing what broke, and deciding what was worth spending money on. That experience still shapes the operation you're hiring.

Where The Wolf began · Venner Ranch

Our own homes give us a place to test

Some of the homes we manage belong to me and members of our team. We've repeatedly used those homes to test ideas for improving revenue and the guest experience, with our own money on the line. When an idea works, we bring it to the other homes where it makes sense.

You get the benefit of what we've learned and tested. The details of those experiments stay inside the company; the improvements don't stay confined to our houses.

A company people can build a life around

Our team lives, works, and plays in the Estes Valley. We want The Wolf to be a place where good people can build a career and a life here. One of our senior managers spent several years cleaning hot tubs for us before moving into management. Our long-standing cleaning partners have built local businesses alongside ours.

We invest in the people doing the work and give them room to grow. Your home benefits from their accumulated knowledge: the people looking after it know this town, know our standards, and have a future in both.

Scale is what makes the quality repeatable

Full-time local managers, cleaners, and maintenance staff. Long-standing cleaning partners. Someone on call overnight, with backup. A fractional revenue manager who was a senior revenue director for Wyndham Hotel Group. Tens of thousands of dollars invested in pricing data.

At 120 homes, we can support a complete operation around the individual attention each home needs. We had to rebuild parts of that operation more than once as we grew. Our scores are what it looks like from the outside.

Airbnb dashboard

Built here, for the long run

The Wolf is independently owned and operated. We built it around the realities of this national park town, and the people making the decisions live with those realities every day. For 2027 we're planning for roughly 13,000 reservations and about $16 million in total guest spend across the homes we manage. The responsibility grows with the volume. So does the team.

About the name

The Wolf is the character in Pulp Fiction who shows up when there's a problem and handles it. A guest has an issue, a house needs something, a price needs to move. Someone competent takes responsibility and gets it done. That's the job.

What could your home do with The Wolf?

Send us the property. We’ll look at the opportunity and follow up by email.